Post by account_disabled on Nov 25, 2023 5:45:19 GMT
We talked a lot about the behavior of each social platform and the C Level Executive Email Lists impact on the well-being of what should be the focal point of each and every social network: its users.
But we can’t forget that, along with users, we have another important part of the social media heel: us — companies, brands, content creators, marketers, and advertisers.
Being active on social media is vital for every brand, and that’s true. And that said, brands also have a part in the mission to guarantee a better balance between mental health, privacy, information, and accountability.
We can use these digital tools for good causes. Reinforcing support and collaboration on important issues is a positive way to impact our community.
For me, movements like #FreeBritney or #BlackLiveMatters are initiatives to start the conversation about difficult topics that need to be addressed to build a better world. Of course, it’s not a matter of just raising a flag on a social media post.
If we want to end prejudice or bias, we must understand where it comes from. For Perly, sometimes, it comes from people that can’t understand how amazing it is to be different.
It’s good to see how businesses like Rock Content and Pipefy, but also like Ebanx, Boticario, and Natura are making diversity a non-negotiable value in their values. But it is not that easy.
Perly addresses that the first step for those companies is to understand if they are ready to make that change. He also explained how they must be familiar with the concepts of diversity, equity, and inclusion to generate a sense of belonging.
Also, we are Marketing and Sales professionals, but also people. As consumers of digital channels, we must empower ourselves and start looking for better content that resonates positively with us.